Facebook ads management and optimization
- Increase your sales and profits by using highly targeted Facebook ads
- Increase conversions by bringing in new customers
- Select the advertising strategy that will generate the most “likes” for your company.
- As you manage your campaign effectively, reach out to potential clients and boost revenue.
We will develop a Facebook advertising strategy for you.
Facebook advertising is the most efficient and fastest way to effectively target potential clients with attention-grabbing ads that drive conversions. The importance of your visual presence in the market, whether it is a product or a service, plays a significant role in determining whether or not the business you run will succeed! Choose the most beneficial method of advertising that will cause everyone to “like” your company.
With Facebook advertising, you can reach your target audience with precise targeting based on location, demographics, age, gender, interests, behavior, and more. You can be creative with advanced targeting options such as recent purchase behavior or targeting based on life events (e.g., users who opened a new business, got engaged, got into a relationship, etc.). Facebook will only show your ads to the people you specify who are likely to be interested in what you have to offer. Everything is precisely measured, so you’ll always know how many impressions, conversions, and clicks your ad is receiving.
When compared to traditional marketing, Facebook is still a substantially cheaper form of advertising. Furthermore, Facebook ads are considerably less expensive than other online advertising channels, and you have complete control over your budget. You can create a daily or total budget based on your objectives and the amount of money you have available. We’ll help you set a budget to begin with, and then adjust it based on ad performance to achieve even better results.
Our strategy for developing and optimizing Facebook ad campaigns
- We conduct market research (research of the competition, interests and characteristics of your audience)
- We evaluate the particulars (detailed audit of your Facebook Ads account, analysis of the website, landing pages, budget creation)
- We locate the appropriate target audience (defining your advertising goals)
- We emphasize the advantages over the competition.
- We create and design advertisements, as well as publish interesting and relevant content on the site (strategy planning, what we want to achieve and how we will achieve it)
- We assemble campaigns
- We optimize the campaign based on the monitored results (definition of key metrics: daily budget, max. cost per click, cost per conversion, continuous monitoring of campaign results…)
- We create and personalize a “landing page” or application to which a click on an advertisement leads.
- We maintain professional communication with site visitors.
- We create comprehensive monthly reports (campaign summary with a report on the most important KPIs).